ITM 550
Advanced e-Business
Building on concepts gained in core ITM business and technology courses, this course will advance theoretical knowledge and applications of electronic commerce (e-Commerce). It integrates technical, social, and business aspects involved in the creation and maintenance of an e-Commerce presence. Business, financial and marketing models that underpin e-Commerce are advanced. Interface, interaction and database design as well as security and analytics measures necessary for building and maintaining an e-Commerce presence are explained. E-commerce examples illustrating course concepts are discussed and analyzed. All concepts are applied in a hands-on laboratory and project activities.
ITM 550 Requisite Information:
ITM 550 Let's You Take: Other:
Prerequisites: [(ITM 100 or ITM 102) and ITM 500 and MKT 100] or Direct Entry or in the 2-year BTM Public Ontario College Diploma Graduate Program; Antirequisite: ITM 350; Available only to Business Technology Management students (all plans).
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